Mobile Commerce

Monetate predicts that this year will see brands specifically targeting customers through mobile channels. 2015 will be the year mobile and social channels are taken seriously by the eCommerce industry, according to Monetate. The retail technology com...

With the rapid proliferation of mobile devices and BYOD policies, more customers than ever are turning to smartphones to review products and make purchases. Clearly, now is the time for marketers to make sure that their mobile strategies are optimized ...

Last year represented a tipping point in mobile commerce investment, so as we begin a new year, we wanted to take stock by updating our m-commerce market map and offering our predictions for 2015...

"Stories have defined our world. They have been with us since the dawn of communication, from cave walls to the tall tales recounted around fires. They have continued to evolve, with their purpose remaining the same: to entertain, to share common expe...

Mobile payment set to take off! Written by goodman on 14 Jan, 2015. Posted in General We had a visit from an old media contact now working with 'scan to buy' mobile payment gateway POWATAG - and we were wowed by their set up! This prompted me to have ...

Every year for the past several years, pundits have been telling us that THIS was going to be the year of mobile (meaning smartphones!!) shopping. Those years never tended to live up to the hype. That is, until 2014. A recent IBM study showed that 9.1...

Mobile commerce is no longer a novelty. According to an IBM report, mobile accounted for 45 percent of all online traffic during the 2014 holiday season, and online sales from mobile devices accounted for 22.6 percent of the total. Smartphones and tab...

Expect a substantial boost in savvy and well-targeted digital marketing efforts from some of the world's foremost retailers this year — companies that have enjoyed a sales and marketing rejuvenation over the holidays due to the power of their di...

I expect that we are going to hear a lot more about mobile payment options this coming year, and I think it is a logical progression in technology. People are using their smartphones for all sorts of transactions now - boarding passes, coupons at the ...

In 2015, global B2C ecommerce sales are expected to be over $1.7 trillion, with mobile commerce accounting for nearly $300 billion in sales. And as online business owners know, the ecommerce space has become increasingly competitive, with e-tailers co...

With the holidays behind us, and a new year ahead, it's the perfect time for small business owners to reflect on learnings from 2014 in order to set new strategies and plan for the future. Small business owners should ask themselves: What's working wel...

The fact that your business needs a mobile presence is by no means news. Brands today know that being accessible to the increasing number of smartphones and tablet users is a must — now, the goal is to provide a top-notch user experience. "Mobil...

It's no great secret that Google has been putting a lot of focus on mobile and the mobile search experience this year, nor should it be surprising that it is. After all, the rise of mobile has been a talking point in the world of marketing for a number...

The annual ritual of holiday shopping is being transformed by growing numbers of consumers who are bypassing the traditional hassles of crowded physical stores to purchase their gifts online and via mobile devices instead. Consumers are bringing more ...

As growth in mobile commerce continues to fuel overall spend online, e-commerce sales are estimated to rise by 20.by the end of 2014, exceeding US$1.5 trillion for the first time globally. In Asia Pacific, the overall B2C e-commerce market has almost ...

Scandit, specialists in the barcode scanning arena, have just unveiled surprising new data that highlights the dramatic increase in mobile shopping activity this holiday season. Scandit says the increase in mobile barcode scanning points to a broader ...

With 2015 lurking around the corner, it's time to ensure your ecommerce site is ready to tackle the challenges the New Year will bring to e-retailers. This is going to be a significant year for online retailers as the concept of ecommerce recently turn...

eBay's business has under-performed during the recent past, with revenue growth particularly stumbling in its marketplaces segment. This has also caused weakness in its stock price, which has barely appreciated during 2014; after correcting to $48 pos...

E-commerce merchants can step up their mobile commerce initiatives with a new solution from IT solutions provider eGrove Systems. The solution, dubbed Elite m-Commerce, enables merchants to create their own m-commerce apps. The solution is customizabl...

The need for an effective mobile marketing strategy is apparent to many marketers, but the reality hasn't caught up to that vision, according to a report from the CMO Council. Mobile commerce and marketing options continue to proliferate online, and m...